Chelsea Football Club has announced a partnership with FPT Corporation, a Vietnam-based technology solutions provider, to propel the club into a new era using technology. The collaboration will focus on digital transformation and AI-enabled services to shape the future of the club.
Lyft Media and StackAdapt have joined forces to launch a programmatic in-app ad solution powered by Kevel. This initiative aims to connect brands, agencies, and merchants with Lyft riders through hyper-localized intent-driven advertising, enhancing the rider experience.
Temu has partnered with PlentyONE to integrate its marketplace ecosystem and enhance operational efficiency for sellers, opening up new opportunities for growth internationally. The collaboration will streamline supply chains, marketing, and logistics for merchants on the platform.
Uber Advertising is set to leverage Instacart’s Carrot Ads solution to extend the reach of its Sponsored Items formats to CPG advertisers in the US. This partnership will enable CPG brands to reach high-intent grocery and retail marketplace customers on Uber Eats, enhancing the user experience with relevant products and brands.
SheerID has announced a partnership with Albertsons Companies, offering SNAP customers a 50% discount on the FreshPass program, providing exclusive benefits and perks at all Albertsons’ stores. Additionally, Weee! has partnered with Forage to accept SNAP/EBT benefits, making culturally relevant ingredients accessible to diverse communities.
Swedish retailer Stadium has partnered with PostNord TPL to develop a logistics solution for marketplace vendors, allowing them to handle and deliver items directly to end customers. This partnership aims to streamline the supply chain process for brands within the sports and sports fashion industry.
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